Your staff is one of the most vital touch-points in your practice. Here are five insights into staff training for specialty contact lenses.
Properly training a specialty contact lenses staff requires commitment, but the rewards far outweigh the effort. Keep in mind that every impression is an opportunity to establish patient satisfaction and trust. This is vital in the world of specialty lenses.
For better or worse, how well your staff performs directly impact patients’ perceptions about your treatment philosophies. In a study of 35,000 patients published in Journal of Medical Practice Management, researchers reveal that customer service – not the doctor’s clinical skill or treatment – is the reason patients complain about their healthcare experiences on the Internet.
If you'd like to read about recent research conducted on toric contact lenses, take a look at the "Toric Lens Insights" below.